Auburn Industrial Ignition Catalog

Auburn Ignition Products, a sub-brand of Federal-Mogul at the time of this catalog, needed a visual summary of their products for their customers. Not having one in quite a few years, they found themselves emailing thrown together snapshots and Microsoft Excel files…and thus found themselves lacking a professional look and feel.

I worked with the Industrial Ignition team of both Federal-Mogul and the Auburn representatives to build a piece that capitalized on the gritty feel of the industrial ignition industry and its customers while still falling under F-M’s brand guidelines.