Federal-Mogul: A Deeper Dive

Federal-Mogul was an innovative and diversified global supplier of quality products, trusted brands and creative solutions to manufacturers of automotive, light commercial, heavy-duty and off-highway vehicles, as well as in power generation, aerospace, marine, rail and industrial. After over a century of supplying the automotive industry, they were acquired by Tenneco.

In April of 2011 they brought all of their graphics in-house and I came on board as their one man ad agency. If there was a visual piece for the company, either I created it or I supplied direction for it.

Seen here is a collection of deeper dives to showcase creative takes and approaches that I utilized during my time with the company.